Comments from the Secretary-General: Remigio Maradona:
“Justly distinguishing unpretentious determination and vehemence towards the greatest of the humanitarian cause of eradication of malnutrition to accomplish I applaud the outstanding service of the chairman of Al Dhahry Group & our Goodwill Ambassador H.E. Ambassador Sheikh Dr. Mohammed Saleh Al Dhahry to be the first Sponsor of IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Nutrition Bar…the bar will bear the company name and title as well as his IIMSAM title as showed above.”
Spirulina Super bar shall be of chocolate flavor; enhanced taste for children and shall provide one day’s complete nutritional intake to the children. With a base of multigrain & peanuts, Spirulina Super Bar shall be meeting total calorie requirements for a meal. Lately, IIMSAM had invited an expression of interest from its associates to be a part of the history by sponsoring ‘IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Nutrition Bar’.
Ambassador Al Dhahry was the first one to come forward with “Concrete Deed” for such a great humanitarian cause. IIMSAM shall always be indebted to Ambassador Al Dhahry for this benevolent act of kindness; it shall be recorded in the History book of IIMSAM as one of the greatest support to IIMSAM.
Amb. Al Dhahry has set an example for others to follow. With his sponsorship thousands of bars will be freely distributed to children who will benefit worldwide. ‘IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Nutrition Bar’ is due to be launched in the first quarter of 2016.
IIMSAM’s & Hash Biotech’s joint Research facility in Republic of India – IIMSAM HASH BIOTECH LABS PHYCOLOGICAL RESEARCH & CULTIVATION CENTRE (IPRCC) is steadfast on its commitment to deliver a world class nutrition bar fortified with superfood-spirulina. With the extremely generous contribution from Chairman of Al Dhahry Group & our Goodwill Ambassador H.E. Ambassador Sheikh Dr. Mohammed Saleh Al Dhahry, our team at IPRCC began their exciting endeavors to formulate a highly nutritious and pleasantly tasteful Various Shortlisted IIMSAM-Hash Biotech Labs Humanitarian Lifesaver Spirulina Nutrition Bar as planned.
After numerous sessions of introducing ingredient variations, undergoing comprehensive tests for taste, calorific value, stability and other edibility tests, the team came out with twelve types of Spirulina nutrition Bars. The shortlisted Lifesaver Humanitarian Spirulina Nutrition Bar is currently under final tasting session to choose the best formulation to deliver health as well as happiness to the under-privileged children.
H.E. Ambassador Vikrant Sandal personally arranged for tasting the finalized and shortlisted variations of the chocolate. He said, “Only the most nutritious as well as most tasty formulation has been finalized!” “This will now be prepared in bulk with the pack mentioning it as a contribution of H.E. Dr. Al Dhahry and most likely we shall be ready to launch it by November end, 2015.”
The Lifesaver Humanitarian Spirulina Nutrition Bar is an outcome of innovative thoughts of the Secretary General of IIMSAM and scientific team of research & development of Hash Biotech Labs, Republic of India. It will prove to be one of the most successful nutrition provider especially to children who will enjoy it as a candy and also get the important nutrition benefits of Spirulina to put an end to malnutrition. This Spirulina Nutrition Bar shall be unique instant dose provider and first of its kind in the world.
IIMSAM, in order to accelerate its endeavors even further, is targeting ‘Underprivileged Children’ specifically in least developed countries or war-hit countries as an immediate solution to provide them source of nutrition for recovering their health status. With a base of multigrain & nuts and flavored with chocolate, the Lifesaver Humanitarian Spirulina Nutrition Bar shall be meeting total calorie requirements for a one time meal.
IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Bar is an outcome of research and innovation, embedded in deep roots, of IMSAMâ€™s & Hash Biotechâ€™s joint Research facility in Republic of India – IIMSAM HASH BIOTECH LABS PHYCOLOGICAL RESEARCH & CULTIVATION CENTRE (IPRCC). Once again, IPRCC carried on with its reputation and legacy to carve niche in Phycology, study of micro-algae,by delivering a world class product which has surpassed all set standards. The team at IPRCC began their exciting endeavors to formulate a highly nutritious and pleasantly tasteful bar in the month of September 2015 with a panel of Scientists and industry Experts. Goodwill Ambassador Al Dhahry was the first one to come forward with “Concrete Deed” for such a great humanitarian cause. IIMSAM shall always be indebted to Ambassador Al Dhahry for this benevolent act of kindness as the first pioneer sponsor.
H.E. Sheikh Al Dhahry will be freely distributing thousands of Spirulina Super Bars in Yemen, Refugee Camps along the borders of the KSA. IIMSAM through the efforts of H.E. Al-Dhahry is working on a ‘Modus Operandi’ in a synergy of cooperation between IIMSAM & various government and nonprofit entities in the KSA for implementation and sustainability of the lifesaving distribution programme of the Free Humanitarian Spirulina Super Bar at the local – regional level and worldwide. After the recent humanitarian appeal made by Secretary General to all stake holders, goodwill Ambassadors and associates of IIMSAM to become sponsors. H.E. Goodwill Ambassador Dr. Amyan Al Bayaa lost no time to come forward to support IIMSAM Life Saver Advocacy Campaign by sponsoring significant number of Chocolate bars for the Children. His prompt and benevolent approach should be emulated by others in sponsoring significant number of IIMSAM Hash Biotech Labs Lifesaver Humanitarian Super-Bars of free distribution every month on ongoing basis for 3000 children in refugee camps throughout the Mena-Region and other parts of the globe. GWA – Al Bayaa expressed his immense pleasure after tasting the Spirulina Super Bar and said:
“IIMSAM Hash Biotech Labs Lifesaver Humanitarian Bar has potential to take our endeavors of combatting malnutrition to new horizons; tactically, taste factor, especially in the case of children, plays substantial role in the success of such campaigns”.
IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Nutrition Bar’ is an outcome of innovative thoughts of the Secretary General of IIMSAM Remigio Maradona and the scientific team of research & development Principal Strategic Partner of IIMSAM – Hash Biotech Labs, Republic of India. This chocolate Spirulina Super bar is specially designed for the children of war effected zone of the Middle East, African Civil Strifes and other areas of the world submerged in “Force Majeure” shall mean acts of nature, war (whether declared or not), invasion, revolution, insurrection, or other acts of a similar nature or force; causing calamities, human suffering, conditions of malnutrition and related illnesses.) etc who require immediate attention. This super bar gives as many calories as one meal and as much nutrition as required for the entire day to the children.
Secretary-General R. Maradona Commented: “This Spirulina Nutrition Super Bar for free distribution internationally is unique and first of its kind in the world for it contains more than 5 grams of Spirulina in this super bar, IIMSAM is targeting ‘Underprivileged Children’ specifically in underdeveloped countries or war-hit countries as an immediate source of nutrition to recover health status.mIt was not an easy project to accomplish as Ambassador Sandal so eloquently has described the major challenges mentioned during product development. We would like to congratulate the entire team of HASH BIOTECH LABS PHYCOLOGICAL RESEARCH & CULTIVATION CENTRE..(IPRCC) for this grand success which has potential to change the perspective of combatting malnutrition as a game changer. I would also like to give my sincere appreciation to Goodwill Ambassador Al Dhahry - for being the first Sponsor of IIMSAM Hash Biotech Labs Lifesaver Humanitarian Spirulina Nutrition Super Bar…as well as Goodwill Ambassador Al Bayaa for his farsighted vision to see the need to support the distribution of this super Spirulina chocolate bar with ‘Concrete Deeds’...thus, I hope H.E. Sheikh Al Dhahry and H.E. Al Bayaa benevolent acts can be emulated by others as our Organizational Motto says IIMSAM works with ‘Concrete Deeds.’
The first challenge was that the chocolate should look like a chocolate. Spirulina has a unique property to take over the color of the any base material in which its getting dissolved into. It turns it into strong dark green. We, at IPRCC, were sure that the children wouldn’t like to eat some green looking bar. So, we stuck to the basic that chocolate bar should look like chocolate bar’, so, we blended Spirulina in a way that it could not take over the chocolate’s color despite of its high quantity.
The second challenge was pungent smell of Spirulina. This was a big challenge as children wouldn’t want to eat something with fish-food type of smell. Our team of experts took long but overcome this challenge with flying colors.
The third major challenge was ‘The Taste’. Ultimately, For children all its matters is the taste. Entire research and effort could have collapsed if our team couldn’t have come up with the best taste. Spirulina has a very strong taste. Like color, it takes over the taste of anything in which it gets dissolved into. The final product speaks for itself. It tastes like any other best quality Finnish or Danish Chocolate bar. This is a very big achievement in itself – Despite of the fact that each chocolate contains more than 5 grams of Spirulina.
Fourth major challenge was to make it “Lactose Free” as some children are allergic to it. With so many changes in the ingredients and the way of blending/formulating it, it wasn’t easier either. But, like all parameters and set standards, this was also met.
Fifth major challenge was Stability. This product has been tested for highest level of stability and for reasonably acceptable temperature.
Sixth major challenge was Calorific Value. This product has 463 calories in it which are equivalent to the one times meal for the children. Hence, meeting the objective of “One Time’s Meal and One Day’s Nutrition”.